What happened: Give 716, the annual community donation drive, opened at 7:16 p.m. on July 15, according to the Bills' social channels. The push follows a week of related fundraising activity, including signed-memorabilia offers tied to the campaign.

Why it matters: The drive carries added weight this year after the Bills and Sabres foundations pledged a $50,000 matching grant ahead of the launch, aimed at boosting total donations. It comes as the franchise also builds toward training camp, now roughly two weeks out.

What to watch: Watch for a total-funds-raised update once the Give 716 window closes.