What happened: During UFC 329 broadcast coverage, commentator Brendan Fitzgerald used the phrase "the British Isles," drawing an immediate, pointed rebuke from fellow MMA commentator Sean Sheehan, who called the phrasing "absolute puke."

Why it matters: Word choice around Irish versus British identity carries weight on a card headlined by an Irish fighter, and on-air terminology disputes like this one become part of the broadcast's own narrative alongside the fights themselves.

What to watch: Watch for whether Fitzgerald addresses the phrasing on air as UFC 329 coverage continues.