What happened: The application seeks federal protection for the phrase on clothing. The Chicago Cubs and Washington Nationals cite earlier W marks and argue shoppers could infer an affiliation.
Why it matters: The challenge puts the WNBA’s merchandise branding before the Trademark Trial and Appeal Board. The sides are discussing a resolution that could limit how the phrase appears or is marketed.
By the numbers: USPTO records list application 99105898 and a March 12, 2026 opposition filing.
What to watch: Watch for negotiated trademark limits or the dispute to proceed before the board.