What happened: FOX Sports is offering a $20 bonus on for users trading on ATP Cincinnati and MLS matches. The promotion is activated using a dedicated network promo code.

Why it matters: The partnership continues a trend of major sports media outlets integrating prediction market promotions directly into their coverage. FOX Sports previously ran an identical promotion for MLB and WNBA markets in late July.

What to watch: Media networks are increasingly directing audiences to prediction platforms alongside traditional sportsbooks.