What happened: DUDE Wipes has signed on as the official back-of-jersey partner for Houston Dynamo FC. The agreement represents the club's first commercial sponsorship for that specific uniform location.

Why it matters: The partnership expands the club's commercial portfolio during the MLS regular season. Uniform placements provide a reliable revenue stream for franchises seeking to maximize on-pitch brand visibility.

What to watch: The new jersey branding will be worn during the club's upcoming regular-season fixtures.