What happened: The Washington Nationals have announced the launch of 'Nationals After Dark' week. The team shared the promotional campaign via social media, directing fans to a dedicated link for further details.

Why it matters: Theme weeks are a standard strategy used by MLB franchises to boost engagement and drive regular-season attendance. The 'After Dark' branding indicates a focus on evening events, unique stadium experiences, or special merchandise for upcoming night games.

What to watch: Fans will look for specific event schedules, ticket promotions, and exclusive merchandise releases on the team's official channels in the coming days.