What happened: The league has experienced exponential revenue and viewership growth over the past three years under Commissioner Cathy Engelbert. This financial success coincides with a tumultuous relationship between the executive office and its athletes. Roster members have cited a lack of connection with leadership and frustration over the handling of online harassment.
WNBA·ANALYSIS·July 23, 2026 01:54 AM ET
WNBA records commercial hypergrowth amid strained player relations
A new $3 billion media rights deal highlights the surge.
Wire Report IntelligenceUpdated Jul 231 min read
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