What happened: Nike and the NFL unveiled Minnesota's entry in the 2026 Rivalries collection. The rollout includes matching fan apparel manufactured and sold by Fanatics.
Why it matters: Minnesota is one of eight teams added in the program's second year. The inaugural 2025 collection became Fanatics' best-selling merchandise release to date.
By the numbers: The 2026 class
What to watch: Additional clubs are scheduled to join the Rivalries program in 2027 and 2028.