What happened: The Los Angeles Angels are promoting a Pikachu-themed tie-in for fans, leaning on the Pokemon brand to drive engagement. The push pairs the club's marketing with one of the most recognizable characters in entertainment.

Why it matters: Themed promotions like this are a staple of how MLB clubs build attendance and broaden their audience beyond core baseball fans, particularly with family-friendly crossovers. For a club working to keep fans engaged through the long regular season, a high-recognition partner is a low-risk draw.

What to watch: Watch for the Angels to confirm promotion details, including any giveaway or theme-night date tied to the campaign.