What happened: The Cincinnati Bengals posted a Canada Day message to their Canadian fans on July 1, capping it with the franchise's signature "Who Dey" rallying cry. The note is an offseason fan-engagement gesture tied to the holiday rather than a football development.

Why it matters: NFL clubs increasingly cultivate cross-border and international fan bases, and offseason touchpoints help keep those supporters engaged. Messages like this maintain a year-round connection with fans months before the 2026 season begins.

What to watch: Attention turns back to football as the Bengals move through their offseason program ahead of the 2026 campaign.