What happened: The Chicago Sky shared an offseason promotional message highlighting summertime Chicago. The organization tagged ticketing platforms StubHub and viagogo as part of the campaign.

Why it matters: Offseason marketing campaigns maintain commercial visibility between competitive cycles. The franchise continues connecting with regional partners while preparing for the upcoming 2027 WNBA campaign.

What to watch: Chicago will continue offseason business operations ahead of roster preparations for the 2027 season.