What happened: The LeBron James Family Foundation Invitational is scheduled for next July in James' hometown. The partnership brings his interest in golf into the foundation's programming.
Why it matters: Firestone's charitable golf history gives the event an established fundraising setting. It follows James' public offseason golf activity.
By the numbers: Professional golf events at Firestone had generated more than $31 million for charity through 2022, including more than $950,000 that year.
What to watch: Organizers' next milestones include setting the July date and outlining eligibility for participants.