What happened: The Milwaukee Brewers established maximum effort as a core part of their team identity. The franchise adopted the phrase 'Max effort. Brewers Baseball.' to characterize its on-field style.

Why it matters: The focus on a hard-playing culture aligns with Milwaukee's stated approach for the season. The emphasis arrives as the club maintains a strong pace through the summer schedule.

What to watch: The Brewers are scheduled to face the Pittsburgh Pirates.