What happened: MLB said Mookie Betts and his daughter Kynlee filmed a promo tied to Pixar's Toy Story 5. The post noted the movie is scheduled to reach theaters Friday, June 19, 2026.

Why it matters: The spot puts one of baseball's most recognizable players into a family-focused entertainment campaign on the eve of a major Pixar release. For MLB, it extends player-driven promotion beyond game action and into broader pop-culture visibility.

What to watch: Watch whether MLB and Pixar extend the campaign around ballpark activations or additional player appearances during opening weekend.