Preparing @MikelBrownJr1's jersey swap graphic for the 2026 NBA Draft! Nets BTS presented by @AmericanExpress https://t Via @BrooklynNets on X

What happened: The production is part of Brooklyn's behind-the-scenes content series presented by American Express.

Why it matters: Offseason visual rollouts establish commercial visibility and branding for incoming talent ahead of the 2026-27 campaign. Promotional partnerships during July prep periods provide structured sponsor exposure across digital platforms.

What to watch: Look for official uniform assignments and complete rookie media day materials as offseason preparations continue.

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