What happened: A "Let's go Devils" message wished New Jersey well as the 2026 season opens Thursday. The note lands on opening day, when attention around the club shifts from preseason buildup to live games.

Why it matters: The timing matters because New Jersey already has an immediate storyline in Lambo's Devils debut Thursday. Even small moments of buzz can amplify interest around a team entering the first day of its schedule.

What to watch: Watch how quickly the Devils' early-season storylines move from buildup to results once Thursday's action begins.