What happened: The apparel brand supplied the receiver with a specialized design for his prime-time matchup. He will debut the gear on the field tonight.

Why it matters: The prime-time reveal follows Lamb earning Unlimited Player of the Week honors after producing a game-winning touchdown in his last outing. He enters the contest as one of the most productive pass-catchers in the league.

What to watch: The receiver looks to continue his recent offensive momentum following kickoff.