What happened: Colorado Rapids are offering a matchday sweepstakes that will send one winner to a full gameday experience backed by American Family Insurance. The prize package includes field-side seats, a custom kit and a pregame photo with the Starting XI.

Why it matters: The promotion continues a recent fan-engagement run from the Colorado Rapids built around sponsor-backed matchday perks. For supporters, the appeal is access that goes beyond a standard ticket and into the pregame experience.

What to watch: Watch for the entry deadline and the home date tied to the prize package.