What happened: Denver 7News anchor Troy Renck noted the agreed $9.6 billion sale price for the Seattle Seahawks is more than twice what the Walton-Penner group paid for the Denver Broncos in August 2022. Renck tied the gap directly to MLB's ongoing push for a salary cap, arguing the NFL's cost-certainty model is what drives franchise values up.

Why it matters: The comparison surfaces as MLB owners continue to argue that a salary cap, like the NFL's, would boost franchise valuations by creating cost certainty for buyers. The Khosla-led purchase of the Seahawks now stands as the largest sale price in NFL history.

What to watch: NFL owners are set to vote on the Seahawks sale at a special meeting Aug. 26.