What happened: Jordan Schultz is hosting a giveaway for a signed CeeDee Lamb helmet. Fans must follow his new show's account, 'like' the announcement, and reply with a prediction for the receiver's Thursday night yardage total to enter.

Why it matters: The promotion arrives as CeeDee Lamb rides a dominant statistical stretch, having just jumped to No. 1 in PFF's position rankings following a 17-catch, 189-yard performance.

What to watch: A winner will be selected following the conclusion of Thursday's game.