What happened: They tie the proposed shift to Matt LaFleur moving away from a receiver-by-committee approach. The assessment examines how Green Bay's upgraded receiver room could support a clearer target hierarchy.
Why it matters: Green Bay's extension with Watson makes his usage a long-term roster question entering 2026. Establishing a primary option would give Love a more defined structure in the passing game.
By the numbers: Watson's extension carries a $92.5 million base value, with $18 million in escalators that can raise it to $110.5 million.
What to watch: Training camp target distribution will provide the first indication of whether LaFleur has narrowed the pecking order.