What happened: Vertical 76 introduced dedicated coverage of the Philadelphia 76ers built for readers, listeners and viewers. The project promises sustainable, in-depth reporting positioned against algorithm-driven publishing.

Why it matters: A full-time 76ers beat adds consistency to daily reporting as camp opens and roster questions settle. A reader-supported structure allows longer features and film work outside high-traffic news cycles.

What to watch: Watch for staff hires, show formats and subscription details as Vertical 76 rolls out.