What happened: The Yankees' official account posted a #RepBX promotional graphic crediting Giancarlo Stanton, Aaron Judge and Jazz Chisholm Jr. for their roles in a Bronx home game. The post called out Judge's bat and a Jazz Chisholm home run as the team leaned into its Bronx branding.

Why it matters: The post is part of the club's ongoing home-stand marketing push as the Yankees play out their current Bronx home stand. Promoting individual contributors keeps fan attention on the lineup's middle-of-the-order bats during the stretch.

What to watch: Watch whether Chisholm and Judge keep driving the offense through the rest of the home stand.