What happened: The Atlanta Dream announced a Barbie Game Day at State Farm Arena, held in conjunction with a Lendistry-sponsored Small Business Night. Tickets for the promotional date go on sale at 12 p.m. ET.
Why it matters: Themed promotional nights are part of the Dream's push to grow their audience during the 2026 WNBA regular season, pairing on-court action with community and small-business outreach. Drawing larger gate crowds supports the franchise's stated goal of reaching a wider local and national audience this season.
What to watch: Watch for the Dream to confirm the game date and opponent tied to the Barbie Game Day promotion once tickets are released.