What happened: The Buffalo Sabres will offer 'beer sabres' at every home game this season. The team confirmed the new beverage container offering through a partnership with Labatt USA.

Why it matters: The promotional beverage containers add a localized novelty item to the arena experience as the franchise prepares for the 2025-26 season. Similar unique concession items have gained traction across professional sports to boost in-game fan engagement.

What to watch: The items will be available for fans throughout the team's upcoming home schedule.