What happened: The Indianapolis Colts asked fans on Saturday which member of the organization they would pick as a golf partner, a lighthearted Fourth of July offering during the quiet stretch of the NFL offseason. The team's social channels have kept a steady drumbeat of fan-engagement content between the schedule release and the start of training camp.

Why it matters: The dead period between minicamp and training camp is when NFL teams work hardest to keep their audience active, and Indianapolis has been leaning on interactive prompts and nostalgia to do it. Fan engagement in July rarely moves the standings, but it keeps the market warm ahead of the 2026 season, when the Colts return to the field with real stakes.

What to watch: Training camp is the next meaningful milepost on the Colts' calendar, with roster battles and preseason dates to follow as the 2026 season approaches.