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FC·ANALYSIS·July 28, 2026 02:05 PM ET

Dakota Ditcheva credits Haaland's humor for US popularity surge

His Instagram following added nearly 19 million in 30 days

Wire Report IntelligenceUpdated Jul 281 min read
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Longtime Man City supporter Dakota Ditcheva weighs in on Erling Haaland's rise to superstardom in the US: "He's just a Via @arielhelwani on X

What happened: Ditcheva called Haaland a "great guy" with "good banter." The longtime Manchester City supporter welcomed his new admirers, provided they join the club's fan base.

Why it matters: Haaland's profile grew during the 2026 World Cup as his personality attracted attention beyond his scoring. The surge broadens the reach of the Manchester City striker in the US market.

By the numbers: Haaland scored seven goals at the 2026 World Cup and surpassed 60 million Instagram followers, gaining nearly 19 million in 30 days.

What to watch: Manchester City will see whether that World Cup attention carries into the coming club season.

Sources

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