What happened: Ariel Helwani celebrated New York's return to the Eastern Conference finals with a post calling the moment "unbelievable." The reaction followed the Knicks advancing for a second straight year after entering Sunday with a 3-0 semifinal lead over Philadelphia, one day after beating the Sixers in Game 3.

Why it matters: The post underscores how significant the Knicks' run is for a franchise now back in the conference finals in consecutive seasons. From a betting and playoff standpoint, the result removes Philadelphia from the bracket and shifts attention to New York's next matchup and pricing in the East.

What to watch: Watch for official series-final confirmation, opponent clarity, and opening Eastern Conference finals odds. Any update on OG Anunoby's hamstring status also remains relevant for the next round.