What happened: Through four weeks of his third season, Brian Thomas Jr. has played 47.3% of Jacksonville offensive snaps, down from 80% as a rookie and 78% last year. He has one target of 20-plus air yards after 30 as a rookie and 23 last year, with yards per target sliding from 9.6 to 7.8 to 7.0.

Why it matters: Rookie-contract control keeps return value intact for a buyer while offering Jacksonville a chance to recoup a Day 2 pick before further decline. A move would shift snaps to Josh Cameron and CJ Williams, draftees of the current regime. The Kansas City Chiefs, Los Angeles Rams, New England Patriots and San Francisco 49ers entered the discussion needing receiver depth.

What to watch: Jacksonville's snap split and deep-target rate in coming weeks will show whether the role rebounds or deadline talk hardens.