What happened: The Indiana Pacers polled their roster on who each player is supporting at the World Cup, leaning into the global soccer event during the NBA offseason. The team framed it as a look at the squad's rooting interests across the tournament.
Why it matters: Offseason content like this keeps the fan base engaged through the quiet stretch before the 2026-27 season and signals a connected, personable locker room. Cross-sport moments around a global event widen a franchise's reach beyond its usual basketball audience.
What to watch: Watch for more Pacers offseason content as the team builds toward the 2026-27 campaign, with player availability and roster moves the next on-court markers.