What happened: Sports Illustrated published details on a promotional offer tied to Week 7 of the 2026 college football regular season. New users entering code VIP60 receive a $60 bonus after executing $25 in trades on the event-contract exchange.

Why it matters: Prediction platforms continue expanding customer-acquisition campaigns across major fall football slates, following 's recent NFL Week 4 promotional push. Media partnerships remain a primary distribution channel for event-contract operators during peak Saturday broadcast windows.

What to watch: Week 7 college football markets remain active across the Saturday regular-season schedule.