What happened: TSN 690's Sean Campbell and Peter Vryonis discussed the evolving perception of the Montreal Canadiens during a recent 'Habs Lunch' segment. The hosts highlighted how the franchise has transitioned into a desired destination for free agents and trade targets across the NHL.

Why it matters: The shifting narrative reflects the organization's aggressive offseason moves and commitment to its young core. By securing established veterans and locking up foundational pieces, management has altered the market's view of the club.

What to watch: The front office will look to leverage this improved standing to finalize any remaining roster adjustments ahead of the upcoming campaign.