What happened: The New York Giants' official account posted support for the Knicks as the NBA Finals got underway, tagging the message #AlwaysKnicks. The cross-sport shout-out is a show of solidarity among New York's pro franchises rather than football news of its own.

Why it matters: It underscores the city-wide attention around the Knicks, who reached the NBA Finals for the first time since 1999. For the Giants, who are in the 2026 NFL offseason, the post is pure fan engagement aimed at a New York audience following the Finals.

What to watch: Watch whether other New York franchises echo the support as the Finals series progresses.