What happened: The New England Patriots posted a New Balance-tagged message reading "A.J. & Mack" with the #NEPats hashtag and a New Balance mention. No signing, roster move, or on-field news accompanied the post.
Why it matters: It extends a steady run of New Balance-sponsored offseason posts from the Patriots' account rather than delivering football news. For an offseason fan base waiting on the 2026 season, the cadence is brand-and-partnership messaging, not a personnel or depth-chart development.
What to watch: Watch the Patriots' channels for actual roster, signing, or training-camp news ahead of the 2026 season, as opposed to partnership promos.