What happened: The Baltimore Ravens announced a series of limited prize drops scheduled for Tuesday. The promotional giveaways are hosted exclusively within the franchise's official mobile application. Users must download the platform to register for a chance to win.

Why it matters: The initiative serves as a direct fan-engagement effort to increase adoption of the team's proprietary digital platform. Professional sports franchises routinely use app-exclusive drops to expand registered user bases and deepen digital relationships during the regular season.

What to watch: The limited drops remain open through Tuesday on the team's mobile platform. The organization will provide subsequent updates as each giveaway window concludes.