Burrow resets daily approach before 2026 season

He has linked his future to the coming campaign.

Wire Report IntelligenceUpdated Aug 291 min read

Joe Burrow: "I'm just trying to bring a different mentality to my game... I try to treat everyday like it's now or never Via @NFLonCBS on X

What happened: Joe Burrow said he is bringing a "now or never" mentality to his game. He added that he treats each day as if it were his last.

Why it matters: Burrow has set a Super Bowl win as his target for 2026. That goal gives his changed approach a clear measure of success.

By the numbers: Three straight seasons have ended without a playoff berth.

What to watch: The approach gets its first regular-season test Sept. 13.

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