What happened: The Baltimore Orioles leaned into World Cup fever, sharing a lighthearted take on how the global soccer tournament has the clubhouse moving. Colton Cowser got in on the fun with an attempted rainbow flick.

Why it matters: Brand-account moments like this build fan connection during the regular-season grind and tap into the broader sports conversation as World Cup attention peaks. It keeps the Orioles' social presence playful while the team stays in the daily MLB mix.

What to watch: Watch whether other Orioles join the soccer-skills trend as World Cup buzz continues through the summer.