What happened: The Phillies took to social media to show off their powder blue uniforms, tagging the post with the club's recurring #RingTheBell hashtag. The powder blues are one of Philadelphia's popular throwback alternate looks worn during the current campaign.

Why it matters: The uniform post continues an active #RingTheBell social run the Phillies have kept going through late June and into July, a steady stream of fan-facing content that keeps the club's online audience engaged during the regular season. The powder blue set has become a fan favorite and a recognizable piece of the team's identity.

What to watch: Watch for whether the powder blues signal the uniform combination for the day's game and how the club keeps building on its #RingTheBell content series.