What happened: The Athletic's Law Murray published a market-by-market guide to watching the 2026 NBA Finals across television and streaming. The breakdown arrives as the championship series tips off, mapping out where fans in different regions can find Game 1 and the rest of the round.

Why it matters: The Finals are the NBA's most-watched window of the year, and access questions spike as casual viewers tune in. Game 1 is set for tonight, June 3, with the New York Knicks chasing their first championship since 1973 and the San Antonio Spurs pursuing the first title of the Victor Wembanyama era.

What to watch: Game 1 tips off tonight; watch for opening viewership figures and whether the broadcast schedule holds across the series.